How we fundraise

How we fundraise

We encourage individuals to become pledge donors and to make regular monthly contributions in support of our programmes, or to make one-time or occasional donations whenever they are able to.

  1. Becoming a donor

Currently, we raise funds through the following ways:

1. On-line donations

You can make online donations to UNICEF Thailand. The process is secure and simple, and all the information you provide will be kept strictly confidential.
If you want to make the transaction off-line, please download a donation form (English version) or (Thai version), fill it out, and mail or fax it to us as per the instructions on the form. You can also e-mail the form to us at psfrbangkok@unicef.org.  All of the information on the form is treated in the strictest confidence.

2. Direct mail appeals

UNICEF mails out occasional fundraising appeals to our existing donors as well as to individuals in an effort to recruit new donors.  Direct mail fundraising appeals to enlist new donors are also carried out with our corporate partners. These mailings are usually co-branded by UNICEF and our respective partners and are sent out to their members to invite them to become supporters of UNICEF.

3. Face-to-Face (F2F) fundraising for UNICEF

Face-to-Face (F2F) fundraising is one of UNICEF’s most important and most effective ways of recruiting supporters for our work for children in Thailand and across the world. Face-to-face fundraising for UNICEF usually takes place in high pedestrian traffic areas, such as at shopping malls, office buildings, BTS stations and during exhibitions and events in and around Bangkok and other cities in Thailand.  As the name implies, it is a person-to-person recruitment method that involves asking individuals to become supporters of UNICEF’s work for children through regular monthly donations via a secure credit card system. This fundraising approach is used by charities and development organizations around the world.

Since 2007, this method has been a central part of UNICEF’s fundraising efforts in Thailand to support the work we do for the most vulnerable children. Thanks to the goodwill of the people of Thailand and a widespread understanding of the need to protect and fulfil the rights of all children, these fundraising efforts continue to be successful. The regular and reliable income that this provides is what helps us to be both more efficient and more effective in our work for children, in Thailand and across the world. 

For frequency asked questions about Face to Face fundraising programme, click here.

For checking on Face to Face team members and locations, click here.

4. Tele-fundraising

Tele-fundraising is a resource mobilization method being used by UNICEF offices around the world.  It is a convenient way for donors to contribute to the work of UNICEF, and it also provides UNICEF with an opportunity to have direct conversations with our donors. When you receive a phone call from a UNICEF fundraiser, you can make a donation by telling the fundraiser the amount you want to donate and by providing your credit card number and expiry date.

All telephone conversations between our fundraisers and donors are recorded so that we can insure we are providing our donors with the best quality service, and all of these conversations are kept strictly confidential. Every fundraiser making calls on behalf of UNICEF has an ID number, and you can contact the UNICEF Office in Thailand to verify a fundraiser’s information, including their full name and ID number.

© UNICEF Thailand/2008/M. Thomas